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Seen&Read is an experienced content marketing firm with a record of success. We have worked with a wide range of companies and sectors.

Scott McLean
Posted by: Scott McLean November 22, 2019
Right writers

We do not employ our own writers. As it stands, we never plan to do so. Designers? Videographers? Content Strategists? Yes, for those roles and many more we do and will bring highly talented people into our team.

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Scott McLean
Posted by: Scott McLean October 8, 2019
The legacy of local journalism

Just over two decades ago I started my working life in local journalism, having been fortunate enough to land a job on the Croydon Advertiser. This was a serious London title, second only to the Evening Standard and serving a population of over 300k with sister titles that reached into the neighbouring boroughs of Sutton and further south into Surrey.

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Scott McLean
Posted by: Scott McLean September 12, 2019
The Onboarding Journey

Is it the best is could possibly be? At Seen&Read we live and breathe customer journeys. To be honest, these are usually journeys that involve marketing engagement and the crucial handover to sales, customer service or similar depending on whether it’s a B2B or B2C company. Recently, however, we’ve been working on the onboarding journey. […]

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Scott McLean
Posted by: Scott McLean May 6, 2019
Consumer uncertainty

Thanks to Brexit, predicting British consumer behaviour in 2019 has got to be one of the toughest challenges of any year in recent history, surely? There are simply so many unknowns and uncertainties that determining how to flavour your organisation’s consumer engagement is a monumental issue. Of course, this is where data and insights comes […]

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Scott McLean
Posted by: Scott McLean November 20, 2018
Growth Intelligence

Does your Data & Insights team champion the customer within your business? By giving the customer a voice through the data and insights outputs, is it your team that is ensuring decision-making is made through a customer-centric lens?

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